Sunday, January 21, 2007

Lifehacker Attempt #1

This post is part of my ongoing marketing experiment.

It took me a few days (okay, longer) to realize that Rafe wasn't going to give JKN any publicity. So I did some research and identified Lifehacker as a popular blog. So I sent them an email... and got nothing.

FromYaakov Sash
DateSunday, January 21, 2007 11:27 AM ET
ToLifehacker (website)
SubjectJumpKnowledge Webpage Annotator - add comments inside any web page
Message

Dear Editor,

JumpKnowledge is a free web-based snapshot and annotation tool and is located at http://www.jkn.com/

For fun, I annotated a page from your site, specifically a review of Scrapbook which I wanted to comment on (but couldn't because registration seems to be invite only.)
http://jkn.com/View?j=767191.860930724719

Features:

  • immediate - add comments to any web page right now. Registration is not required.
  • multi-page - you can add comments to multiple web pages
  • in vivo - your comments are inserted between words, so nothing of the original page is obscured and your comments can be read in context.
  • permanent - even if the web page changes, your comments will be shown with the web page as it looked when you created the Annotation.
  • email the web page with your comments to you friends and colleagues with your own email program
  • blog - critique other sites and link the Annotation back to your own site or blog.
  • keep your ducks in a row - you control the order of how people will read your comments within the Annotation.

Regards,

Yaakov Sash
Founder