Wednesday, January 10, 2007

Webware.com Attempt #1

This post is part of my ongoing marketing experiment.

I had bookmarked webware.com when I heard that Rafe Needleman was going to become Editor in chief. I felt I had a connection with Rafe because I used to read him back in the Red Herring days, when he used to write Catch of the day. Of course, Rafe doesn't know me from a hole in the wall, which is why I shouldn't have been surprised when I got no response.

If you read my comments in the sample annotation below, you'll see that I dug my own grave (even if they did read my email.) I agree, I wasn't being very respectful. But in fairness, I did have a point, why were they reviewing all these non web apps?

FromYaakov Sash
DateWednesday, January 10, 2007 8:57 PM ET
ToWebware (website)
SubjectJumpKnowledge Webpage Annotator allows you to annotate any web page and then easily email, blog, print and save it
Message

Dear Editor,

Have you ever wished you could add your two cents to a site—anywhere you wanted—not just in an itty bitty blog area?

Have you ever wished you could email a web page with your comments inside it?

Then welcome to JumpKnowledge: to a world without limits, where the web is your canvas and you can place your thoughts anywhere you want.

JumpKnowledge is a complete web-based application that is available at no charge at

www.jkn.com

This is an example of Webware.com's home page with my comments

http://jkn.com/View?j=764860.614901042265

Features:

  • immediate - add comments to any web page right now. Registration is not required.
  • multi-page - you can add comments to multiple web pages
  • in vivo - your comments are inserted between words, so nothing of the original page is obscured and your comments can be read in context.
  • permanent - even if the web page changes, your comments will be shown with the web page as it looked when you created the Annotation.
  • email the web page with your comments to you friends and colleagues with your own email program
  • blog - critique other sites and link the Annotation back to your own site or blog.
  • keep your ducks in a row - you control the order of how people will read your comments within the Annotation.

Regards,

Yaakov Sash
Founder

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